
crazy GOOD™ Distribution
KeHE Distributors is one of the nation’s top pure play wholesale food distributors with 16 distribution centers across North America. We help natural & organic, specialty and fresh brands and products get onto retail shelves and online. And partner with grocery stores, supermarkets, natural retailers, online eCommerce dropshippers to access a curated assortment of innovative products via a one-truck delivery.
Our business is improving your business – from the warehouse, to the dock, to the shelf, to the cart. Natural and organic, fresh and specialty product distribution is our passion, serving others is our purpose. We believe in crazy GOOD™ partnerships that put our vast knowledge, resources and tools to work for you on the shelf and online. With so much going on, you need the freedom to focus on what matters most – running your business.
We’ll take care of the rest.

Data & Trends Drive Retail Growth
When trends are easy to implement, items are merchandised to sell to the right customer at the right time. Let our experts help your business!
Access more services for retailersExplore Next Generation distributionLatest News
What is crazy GOOD™?
What does it mean for your business?Celebrating Warehouse Front Line Workers
Meet the people behind KeHE’s palletsNew Year, New Innovation
Read our new blog post2021 Virtual KeHE Holiday Show
Apply to exhibit
Enter the CAREtrade® Merchandising Contest!
Are you a CAREtrade® Champion?
Each quarter, we are selecting one KeHE retailer to win $3,000 to be donated to a KeHE Cares® Partner on their behalf. This donation will go towards supporting organizations that help people in need in the U.S. and across the world. Submit your endcap or display to be entered.
Upcoming KeHE Shows & Events
2021 KeHE Spring Regional Shows
Visit the Show PageApril 2021 | Virtual Event
Grow your brand awareness at KeHE’s fall regional shows. Suppliers from our last event saw at 10% increase in sales post show!
2021 KeHE Holiday Show
Visit the Show PageJune 10 -18, 2021 | Virtual Show
Explore and buy from hundreds of new and seasoned suppliers. Without having to leave your store, save time and money for October, November, and December shipments.
KeHE suppliers can sell direct to retailers at one event, and close the sale to directly impact your bottom line.