Not all brands and categories resonate with consumers in every retail channel. KeHE has the practiced expertise to help with brand selection and category management. And we understand and address the unique assortment, pack-size, promotional, merchandising and shipping requirements of the distinct retail channels we serve, including:
- Chain grocery retailers
- Fresh format retailers
- Independent grocery retailers
- Natural food retailers
- Mass merchandisers
- Vitamin shops, pharmacies, convenience stores, delis and countless other retailers
KeHE’s brand expertise will help manage the promotional and planogram nuances of each channel in order to maximize sales for both the retailer and the supplier.