Consumers are looking for results and success by choosing products that benefit their long-term health. Take advantage of the chosen brands below that focus on outer and inner care while still bringing innovation to the table.

These four spotlighted brands are a part of the KeHE elevate™ program, an incubator-like program built to bring early-stage brands to the forefront for retailers to add to their shelves and for consumers to discover.

Meet the hand-picked KeHE elevate™ brands for March:

TrustRX – Customized Hair Care

TrustRX products use ingredients such as Ginkgo Biloba, Ylang-Ylang, and Bergamot to create the first-ever customizable in-shower and out-of-shower treatment plan for hair. These customized hair care solutions are cold-pressed, cruelty-free, and vegan and contain no dye, formaldehyde, gluten, parabens, petrochemicals, phthalates, silicones, sulfates, or synthetic fragrances.

Customized Hair Care
Mushroom Based Beverages

Odyssey Elixir – Mushroom Based Beverages

Looking for functional mushroom-based beverages? Odyssey Elixir is the first brand exclusively focused on utilizing the fruiting body of the mushroom to be able to remove any unwanted fibers while enhancing overall bioavailability and taste.

Kooshy – Croutons

Kooshy’s all-natural croutons are disrupting the crouton category! Made from whole grain sourdough bread, organic flour, and olive oil, this premium brand continues to feature new flavors that are incremental to the category.

Hard Candy & Pops

Tazzy Candy – Hard Candy & Pops

Leave sugar behind with the women-owned and operated company, Tazzy Candy! These lollipops and hard candy are vegan, contain no sugar, and are only 25 calories per piece. Made with natural flavors and colors derived from fruit and vegetable juice, Tazzy is on a mission to bring hard candy and lollipops back!

Learn more about the KeHE elevate™ program:

Discover program details and how to join the KeHE elevate brands on our KeHE elevate™ page today! See February’s KeHE elevate™ brands here.

KeHE customers: Visit KeHE CONNECT Retailer™ to shop elevate brands! Want to learn more? Reach out to your account representative for more information on the program and participating brands.