From gluten free and non-GMO, to vegan or paleo, take advantage of brands that check all the boxes while offering unique and satisfying flavors your customers will love.

These four spotlighted brands are a part of the KeHE ELEVATE™ program, a way for early-stage brands to reach their full potential and reach more shelves and consumers nationwide.

Meet the hand-picked KeHE ELEVATE™ brands for January:


Experience Vietnam flavors in a modern and convenient way. SANG (meaning ‘bright’ in Vietnamese) is a first-generation and Vietnamese American owned company that offers barista quality coffee made from 100% Robusta coffee. Level up your traditional coffee game with non-GMO and sustainably sourced ingredients. Choose from a variety of all-natural flavor ranging from traditional, black, or non-dairy!

Sienna Sauce

Let your taste buds go for a spin with the rich flavors of Sienna Sauces. A women owned business that offers gluten free sauces free from high fructose corn syrup. Low in sodium and sweetened with honey, Sienna Sauces offer a guilt free alternative to everyday condiments. Try Sweet & Tangy, Lemon Pepper, Spice it Up! and Smokey Brown; a truly wonderful complement to meat, seafood, poultry, tofu, and vegetables.


Take a step into the world of innovative and sustainable sushi rolls! Without using any animal proteins, these vegan friendly sushi rolls appeal to consumers looking to explore environmentally conscious, plant based options.​ Flash frozen to seal in flavor, easily thaw and enjoy the creative combinations of ingredients like avocado, mango and plant-based protein sources, such as tofu and tempeh, all wrapped in seaweed and rice.

The Humble Seed

Look no further for a perfect on the go snack or a compliment to a favorite dip, Try some deliciously crispy, perfectly snacked-sized crackers made with a nutrient dense blend of sunflower, pumpkin, flax, sesame, hemp, and chia seeds. These crackers are gluten and dairy free, plant-based, non-GMO, and paleo-friendly! Try a variety of satisfying tastes from, sea salt, garlic herb, and everything flavor!

Learn more about the KeHE ELEVATE™ program:

Discover program details and how to join the KeHE elevate brands on our KeHE ELEVATE™ page today! See December’s KeHE elevate™ brands here.

KeHE customers: Visit KeHE CONNECT Retailer® to shop elevate brands! Want to learn more? Reach out to your account representative for more information on the program and participating brands.